WHYFARM offers professional development opportunities tailored for young adults, supporting career growth in agriculture. Through university courses, entrepreneurship programmes, and access to industry decision-makers, Alpha is helping to cultivate new talent within the food value chain, while empowering youth to become changemakers addressing global food challenges.

WHYFARM has expanded its reach to nine countries outside of Trinidad and Tobago—Brazil, St. Kitts and Nevis, Cameroon, Colombia, Haiti, Kenya, Nigeria, Rwanda, and Zimbabwe—by leveraging open-access content and partnerships with government agencies, businesses, universities, and international organisations. A critical factor in this expansion has been the work of WHYFARM’s Young Ambassadors network. The organisation also partners with the United Nations’ Food and Agriculture Organization (FAO) to contribute to policy development on agricultural innovation in the Caribbean.

Alpha Sennon, founder of the Siparia-based NGO WHYFARM (We Help Youth Farm), is an agricultural entrepreneur dedicated to transforming perceptions of farming while advancing local and global food security goals. WHYFARM addresses critical issues such as food and nutrition insecurity, the aging farmer population, and the declining interest in agriculture by using innovative “edutainment” to engage and educate young people on sustainable food production and agribusiness.

Alpha’s groundbreaking work has earned him numerous international accolades, including:

• The prestigious Misk Global Challenge Award, sponsored by the Bill and Melinda Gates Foundation.
• Recognition as one of the 2016 Young Leaders of the Americas.
• A spot on the 40 Under 40 Most Influential Persons list by the Ministry of Youth Development.
• The CEMEX TEC Social Entrepreneur Award in 2019.
• Becoming Trinidad and Tobago’s first and only Global Ashoka Fellow in 2021.
• The 30 Under 30 Young African Caribbean Award from the Institute for Caribbean Studies.
• The 50 Next Award in 2022, bestowed by the Government of Basque Country, Spain.

Through WHYFARM, Alpha is inspiring a new generation of Caribbean youth to view agriculture as a vital and rewarding sector. His multi-channel strategy reaches both young people and adults, blending entertaining content with essential lessons on nutrition, food security, and sustainability, all aimed at reshaping how farming is perceived and practiced.